09 Editor’s Letter

12 At the Airport
Travelers encountered at the Suvarnabhumi Airport

20 Greeting
Unique Bangkok hotels with unwavering tastes and distinctive colors

30 Report
The aggressive growth and expansion of Bangkok’s hotel industry

34 Down to Earth
Commercial spaces in Bangkok that propose healthy lifestyle solutions

46 Interview
Ou Baholyodhin, chief creative officer at Sansiri Public Company Limited, and Tyler Br?l?, editor-in-chief of Monocle, discuss future cities and new forms of residential environment

50 Hub
TCDC, the hub of designers and creative minds in Thailand

54 Bangkokian
Bangkok creators who express their identities with Thailand as their base

64 Space
Galleries and community spaces nested in Bangkok and its Old City area

74 City Navigation
Sociocultural characteristics and figures that shed light on Bangkok

82 Skyline
The historical, architectural, and economic significance of Bangkok’s skyscrapers

86 Districts
Walking routes in each Bangkok district that showcase the city’s various charms

96 On the Street
Daytime and nighttime food chats with people on the streets

100 Dine and Bar
Bangkok’s dining scene and nightlife attractions reflecting Thai tradition and culture

108 Coffee Break
A wide spectrum of coffee and dessert shops found in Bangkok

116 Made in Thailand
Thai brands that emanate authentic style and attitude

122 Communication
Thailand’s commercial design scene seen through Bangkok’s prominent agencies and their work

126 Objects
Bangkok lovers share the city’s aesthetics and their treasured collectibles from Bangkok

134 Discover
Places worth visiting in Bangkok categorized by interest

141 Outro

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■ Table of Contents
02 Intro / 26 Inner Space / 40 French Chic / 60 Characters / 72 Brand to Brand / 76 Iconic Details / 81 B’s Cut / 96 Brand Story / 114 Outro

■ About the Publication
Magazine B is an ad-less monthly publication that dedicates one issue to one well-balanced brand unearthed from around the globe. The magazine introduces the brand’s hidden stories, as well as its sensibility and culture, and is an easy read for anyone with an interest in brands.

■ About the Publisher
JOH. was established in April 2011 by Suyong Joh, former Director of Creative Marketing & Design at NHN. He oversaw and directed the construction of NHN Green Factory, which is the headquarters of NHN, the company that has earned domestic and international reputation as “Google of Korea.” He also created a sensation in the publishing world when he compiled the construction process in a publication, Green Factory. Currently, he leads JOH., a group of creative directors that he has brought together from various fields, and he is conducting complex projects encompassing architectural design, interior, products, and brand consultation for major companies. On the other hand, he is making preparations for launching an independent brand that reflects the company’s perspective for good brands. The first fruit of such endeavor is magazine B, created to serve as the bridge connecting JOH. with the world.

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